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From Tools to Teammates: Designing AI Systems Sellers Trust

EXCLUSIVE RESEARCH | LIVE PANEL DISCUSSION

LIVE PANEL WEBINAR

From Tools to Teammates: Designing AI Systems Sellers Trust

What 500 B2B sellers reveal about why sales AI is falling short—and how to fix it. Join Vivun CMO Jarod Greene and a panel of exceptional GTM leaders for an unfiltered conversation about the research findings that are redefining how we build systems and strategies that encourage better seller-AI collaboration.

Jan 29, 8am PT or Tues Feb 24, 9am PT | 30 Minutes

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Join Us for a Live Conversation

Vivun CMO Jarod Greene will sit down with four exceptional GTM leaders—spanning Product Marketing, Sales Enablement, Sales Operations, and Sales Engineering—to unpack these findings and discuss what they mean for how we design, build, and adopt AI in 2025 and beyond.

From Systems of Record to Systems of Action

Why sellers don't need more tools—they need AI that operates inside the deal, not around it.

The Trust Gap: Why Accuracy Is Everything

How operational concerns (accuracy, transparency, workflow fit) trump existential fears—and what that means for product design.

The Teammate Mental Model

What it means when sellers describe AI as a "partner" or "assistant" rather than a "manager"—and how interface design must reflect that shift.

Reasoning as the New Competitive Moat

Why AI that generates content will be table stakes, but AI that delivers judgment will define the next decade.

Raising the Middle: AI's Strategic ROI

How AI's biggest impact won't be making elite sellers 10% better—it'll be compressing the performance curve across the entire team.

This is a moderated panel discussion, not a slide deck. Expect honest dialogue, challenging questions, and perspectives from leaders who live these challenges every day.

Who Should Join This Conversation

Sales Leaders

Understand why AI adoption isn't translating to productivity gains—and what to prioritize in your 2025 AI strategy.

Sales Operations

See why the future isn't more dashboards, but fewer tools with deeper intelligence embedded in seller workflows.

Sales Enablement

Learn how AI is becoming the continuous coach sellers were promised—and how enablement shifts from content delivery to context curation.

Product & GTM Leaders

Discover what sellers actually want from AI (hint: it's not what most vendors are building).

The Data Behind the Discussion

This panel discussion is based on original research conducted by Vivun in partnership with UserEvidence. We surveyed 511 quota-carrying B2B sales professionals across organizations ranging from 50 to 10,000+ employees, spanning SaaS, enterprise software, and high-consideration B2B solutions.

The report, "From AI Tools to AI Teammates," documents a fundamental shift in how sellers think about AI—and what that means for the future of sales technology.

63%

Want AI Inside the Deal

Sellers prioritize AI support in qualification, deal strategy, and solution design—not administrative tasks.

72%

Reasoning Over Generation

Prioritize strategic and analytical intelligence over content creation.

<40%

Trust Barriers Are Operational

Accuracy, workflow fit, and transparency rank highest. Fear of replacement? Dead last.

Jarod Greene

HOSTED BY

Jarod Greene

CMO, Vivun

Frequently Asked Questions

Q: Will this be recorded?

A: Yes. All registrants will receive the recording within 24 hours.

Q: Is this a product demo?

A: No. This is a research-driven discussion. We'll share findings, explore implications, and facilitate dialogue—not pitch software.

Q: Will I get the full research report?

A: Yes. All registrants will receive a copy of "From AI Tools to AI Teammates."

Q: Can I ask questions during the panel?

A: Absolutely. We'll reserve time for live Q&A.

Q: Who are the panelists?

A: We'll announce the full panel lineup soon. They represent some of the best GTM leaders across Product Marketing, Sales Enablement, Sales Operations, and Sales Engineering.

Join the Conversation.

We're hosting two expert panels, so you can choose which better fits your schedule.

From AI Tools to AI Teammates - Vivun Research
NEW RESEARCH REPORT

From AI Tools to AI Teammates

What 500 B2B sellers reveal about why sales AI is falling short—and how to fix it

68% of B2B sales teams have adopted AI, yet fewer than 40% report actual productivity gains. This groundbreaking research uncovers the gap between AI adoption and seller satisfaction—revealing what it takes to transform AI from a tool into a trusted teammate.

Download the Full Report
From AI Tools to AI Teammates Research Report Cover