While Momentum automates post-call workflows and routes signals through Slack, Ava is engineered to help you win in the moment—powered by a Sales Reasoning Model that assists before, during, and after calls, not just when the meeting ends.
Win the MomentMomentum alerts you after; Ava helps you during the conversation—real-time answers, objection handling, and next steps.
Time Back, Every WeekTeams report 6–8 hours saved per rep/week from prep, in-call assist, and automated follow-ups.
Proven Revenue ImpactAva's Sales Reasoning Model drives consistent execution and a documented 33% increase in win rates.
Not All AI Is Created Equal
Momentum excels at workflow orchestration and signal detection—but triggering a Slack notification about a deal risk doesn't help you prevent it. Here's what actually moves deals:
Workflow Automation vs. Deal Execution
Momentum automates post-call admin—updating Salesforce, sending Slack alerts, generating summaries. That's operationally efficient. But by the time a workflow fires and someone reads the notification, the moment to influence the outcome has often passed. Ava helps you navigate the conversation while it's happening.
Signal Detection vs. Strategic Intelligence
Momentum detects when a champion mentions budget or a deal goes quiet, then triggers alerts. But detecting a signal isn't the same as knowing what to do about it. A notification saying "risk detected" doesn't tell you how to de-risk the deal. Ava interprets signals and provides strategic guidance on next steps.
Slack-Centric Orchestration vs. Where Reps Actually Work
Momentum forces your sales workflow into Slack channels—deal rooms, notifications, workflow streams. But reps don't live in Slack during customer calls. True AI assistance meets reps where they work—not where RevOps wants data to flow. Ava works via text, voice, or avatar before, during, and after interactions.
Meet Ava
Ava is the AI Teammate Who Helps You Win in the Moment
Ava doesn't wait until after the call to tell you what happened—she helps you shape what happens. Built on a Sales Reasoning Model and ready to work throughout the entire sales cycle.
Real-Time Assistance, Not Post-Call Alerts
Ava works before, during, and after every interaction. She preps you with account research, answers product questions live during calls, surfaces competitive intel, and automates follow-ups. Momentum sends Slack messages after meetings. Ava is in the meeting with you.
Sales Intelligence, Not Workflow Triggers
Powered by a proprietary Sales Reasoning Model, Ava understands deal context, stakeholder dynamics, and competitive positioning. She provides strategic guidance that helps you win. Momentum detects your champion went quiet. Ava helps you figure out why and what to do about it.
Multi-Modal Teammate, Not Slack Bot
Ava works how you work—text between meetings, voice for strategy discussions, avatar for visual presence, or backchannel during calls. She integrates with your CRM without forcing you into specific workflow tools. Result: 6-8 hours saved per rep, per week.
Momentum automates post-call admin—updating Salesforce, drafting summaries, sending Slack alerts. That's valuable for operations teams. But "deal execution" isn't about updating fields after the call ends. Real execution happens during the call when you answer a tough question, handle an objection, or pivot your positioning. Ava helps you execute in the moment, not just document afterward.
"Capture signals from every interaction."
VS
Momentum listens across Slack, email, calls, and CRM to detect signals like budget mentions or risk indicators. But here's the problem: detecting a signal and knowing what to do about it are completely different capabilities. A notification that says "deal risk detected" doesn't help you de-risk the deal. Ava provides the strategic guidance that turns signals into action.
"Slack-native orchestration keeps teams aligned."
VS
Momentum routes everything through Slack—deal rooms, notifications, workflows. That creates alignment for managers and ops teams who live in Slack. But reps don't want another notification stream during customer calls. They want assistance in the moment, not a Slack thread to review later. Ava works in your flow, not in your Slack channels.
Momentum vs. Ava
Hidden capability comparison for Momentum vs Vivun Ava
Capability
Momentum
Vivun (Ava)
Time of impact
Post-call workflows and alerts
Real-time assist before, during, and after calls
During-call support
No (Slack-centric notifications)
Yes — live Q&A, objection handling, competitive intel
Sales Reasoning Model
Workflow automation engine
Proprietary B2B Sales Reasoning Model
Seller outcomes
Ops efficiency and hygiene
6–8 hours saved per rep/week; 33% lift in win rates
Here's what Momentum's workflow-first approach misses:
The most important moments in sales happen live
When a prospect asks a tough technical question, when a competitor gets mentioned, when a champion expresses concern—these are the moments that determine outcomes. Workflow automation that fires after the call can't help you in these moments.
Signal detection without strategic guidance is noise
Knowing that a deal has "risk signals" doesn't tell you how to de-risk it. Knowing a champion mentioned budget doesn't tell you how to navigate procurement. Momentum tells you what happened. Ava helps you figure out what to do about it.
Slack-native orchestration optimizes for operations, not reps
RevOps and enablement teams benefit from centralized deal rooms and automated workflows. But reps benefit from assistance in their flow—during prep, on calls, in follow-up—not from another notification stream to check.
This is why sales teams need more than workflow automation.
One of the things that's been incredible with Ava has been our capacity to actually automate win reviews and create an artifact with all the detail to our questions, but it's backed actually by referenceable customer quotes, at that level of detail. We've just been able to take that game to another level.
★★★★★
It has been remarkable to see Ava accomplish what we never would have thought possible in primarily intellectual space of sales. I love that we can treat her like a new hire, train her easily and then her capability is then immediately scalable to an infinite number of sales opportunities.
★★★★★
Ava was easy to set up, effortless to train, and was able to immediately make sense of our existing brand guidelines, product knowledge, and strategic/competitive narrative. Integration with Salesforce, Gong, and GSuite was a matter of minutes.
Momentum vs Ava: FAQs
Momentum automates post-call workflows and alerts. Ava helps reps in the moment—before, during, and after calls—using a Sales Reasoning Model for real-time guidance.
Yes. Ava answers product questions, surfaces competitive intel, and suggests next steps while the conversation is happening.
Teams report 6–8 hours saved per rep/week and a 33% increase in win rates from consistent execution and real-time assist.
Yes. Many teams keep workflow automation while using Ava for seller performance—prep, in-call support, and follow-through.
Day one. Ava is an out-of-the-box teammate with SOC 2 and GDPR-ready controls.
The Choice is Yours
You can choose a platform that makes your operations team more efficient—or a teammate that makes your reps more effective.
Momentum solves the problem of workflow orchestration. Ava solves the problem of winning deals.
Workflow automation matters. Signal detection matters. But they matter most when paired with the strategic intelligence that helps reps turn signals into actions and moments into wins.
Ava is ready to work—saving 6-8 hours per rep, per week, with a Sales Reasoning Model built for B2B sales.
Are you ready for AI that works in the moments that matter?
