The future of sales is AI, and it will fundamentally reshape how your team works.
By 2027, 95% of sellers’ research workflows will begin with AI (whether they choose to or not), up from less than 20% in 2024.*
By 2028, 60% of B2B seller work will be executed through conversational user interfaces via GenAI sales technologies, up from less than 5% in 2023.**
By 2030, 80% of sales leaders will consider AI integration in sales workflows as a critical factor for competitive advantage***
*Gartner, “Innovation Guide for Generative AI in Sales,” Dan Gottlieb, Guy Wood, et al., 5 February 2025, ID G00799778.
*Gartner, “Innovation Guide for Generative AI in Sales,” Dan Gottlieb, Guy Wood, et al., 5 February 2025, ID G00799778.
*Gartner, “Innovation Guide for Generative AI in Sales,” Dan Gottlieb, Guy Wood, et al., 5 February 2025, ID G00799778.
AI isn’t coming—it’s here. And it’s already changing how the smartest sales teams win.
Top leaders aren’t waiting. They’re using AI to cut costs, move faster, and gain a competitive edge before everyone else catches up.
The only question is: will you lead the change—or chase it?
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What if every sales team member, from Sales Engineers to AEs, was empowered by AI? Imagine AI handling repetitive tasks, freeing teams to focus on high-value activities, while real-time insights drive smarter decisions. With AI, technical and field teams align seamlessly, creating a more efficient and effective sales process.
Teams and individuals who fail to embrace AI risk being left behind in today’s fast-paced market. The consequences are clear: missed opportunities as competitors leverage AI for efficiency, prolonged sales cycles from outdated workflows, and declining relevance due to lost market share and talent attrition. It doesn’t have to be this way.
Vivun is on a mission to revolutionize B2B selling by empowering sales teams to drive a leaner, smarter, and more effective sales process. Through seamless AI-human collaboration, Vivun provides tools that scale technical coverage, optimize every sales stage, and deliver AI-powered insights to align GTM teams than every before.
Gartner Citation:
*Gartner, “Innovation Guide for Generative AI in Sales,” Dan Gottlieb, Guy Wood, et al., 5 February 2025, ID G00799778.
**Gartner, “Innovation Guide for Generative AI in Sales,” Dan Gottlieb, Guy Wood, et al., 5 February 2025, ID G00799778.
***Gartner, “Innovation Guide for Generative AI in Sales,” Dan Gottlieb, Guy Wood, et al., 5 February 2025, ID G00799778.